Post by account_disabled on Dec 12, 2023 8:20:33 GMT
You can also decide what type of live shopping you will do. A more diverse assortment (a few key products with many accessories, for example) could benefit from a longer broadcast with products next to the video broadcast. A program based on only 2-3 products would rather benefit from having interactive areas in the video to allow for instant purchase. 7. Bet on interactivity: live shopping is not a video ad Just as many shops rely on the online traction of influencers, many others rely only on the quality of the recording and pre-written scripts.
While none of these steps are wrong, it's good to remember that users will be the ones who will decide the success of a broadcast, and communication with them is vital. 8. Offer exclusive promotions Job Function Email List Regardless of the quality of the broadcast, it will be the promotions that will increase interest in your event. Make sure they are exclusive and limited and that participants clearly understand this.
Don't compete with influencers In the event of unexpected success, there will be a temptation to turn the live shopping broadcast into an event repeated far too often and focused on content rather than sales. The purpose of this technique is not to compete with the output of influencers, but rather to make the latter want to associate with you. 10. Choose a reliable platformLive shopping platforms.
While none of these steps are wrong, it's good to remember that users will be the ones who will decide the success of a broadcast, and communication with them is vital. 8. Offer exclusive promotions Job Function Email List Regardless of the quality of the broadcast, it will be the promotions that will increase interest in your event. Make sure they are exclusive and limited and that participants clearly understand this.
Don't compete with influencers In the event of unexpected success, there will be a temptation to turn the live shopping broadcast into an event repeated far too often and focused on content rather than sales. The purpose of this technique is not to compete with the output of influencers, but rather to make the latter want to associate with you. 10. Choose a reliable platformLive shopping platforms.